Emblematic
Dropbox homepage, desktop
Dropbox homepage, mobile
Mobile, 390px

Typography

scale ratio 1.266
  • Atlas Groteskcss: Atlas Grotesk Webbody400 50066%
  • Sharp Groteskdisplay400 50035%
stylefamilysizeweightlinetracking
displaySharp Grotesk66.24px5001.08-0.015em
headlineSharp Grotesk32px4001.20em
titleSharp Grotesk18px5001.20em
bodyAtlas Grotesk16px4001.50em
body-smAtlas Grotesk14px4001.4290em
Type scale
Aa12Aa14Aa16Aa18Aa20Aa24Aa26Aa32Aa66
Body size
16px / 1.5
Display size
66.24px
Display tracking
-0.015em
Case
sentence

Color

light scheme
Palette by painted area
Text on bg
17.38:1
Muted on bg
5.30:1
Accent on bg
5.07:1
Dark mode
none
Declared accent tokens
  • --dig-color__accent__red#9B0032not on page
  • --dig-color__icon__accent#0061FEpainted
  • --dig-color__accent__cyan#007891not on page
  • --dig-color__glyph__accent#0061FEpainted

Space, shape & depth

Spacing scale (base 4px)
  • 4
  • 8
  • 12
  • 16
  • 24
  • 32
  • 48
  • 51.5
  • 72
  • 120
  • 258.5
Corner radii
121657.558pill
Shadows (0)
none
Borders
regular, 2px
Section padding
120px

Components

exact computed values
button-primary
backgroundColor
#0061FE
textColor
#F7F5F2
rounded
12px
padding
0px 12px
height
40px
fontFamily
Times
fontSize
16px
fontWeight
400
border
2px solid #0061FE
button-secondary
Try Dropbox free
textColor
#FFFFFF
rounded
16px
padding
24px 24px
height
71.2px
fontFamily
Atlas Grotesk
fontSize
16px
fontWeight
500
border
2px solid #FFFFFF
card
rounded
12px
padding
0px
backgroundColor
#F7F5F2

Layout & motion

Container
1344px
Grid columns
2
Hero
centered
Navigation
top-sticky
Page height
10,179px
Easing
cubic-bezier(0.4, 0, 0.6, 1)
Durations
100ms 125ms 500ms 750ms
Transitions
53
Keyframes
8
Stack
react, lenis

Page sections (9)

section labels are heuristic
  1. Dropbox banner section
    01banner?
  2. Dropbox nav section
    02nav
  3. Dropbox hero section
    03heroPeace of mind built in. Freedom to work your way.
  4. Dropbox features section
    04features?Join the over 700 million registered users who trust Dropbox
  5. Dropbox content section
    06content?
  6. Dropbox features section
    07features?Education
  7. Dropbox features section
    08features?Discover, learn, thrive with Dropbox
  8. Dropbox footer section
    09footerCompany

How Dropbox compares

Body text
16px, the same as 40% of indexed sites (median 16px).
Largest heading
66.2px: larger than 67% of indexed sites (median 60px).
Type scale
1.27×: flatter than 57% of indexed sites (median 1.28×).
Container
1344px: wider than 83% of indexed sites (median 1242px).
Text contrast
17.4:1: lower than 53% of indexed sites (median 17.6:1).
Page length
10,179px: longer than 67% of indexed sites (median 8,217px).
Corner radius
Mostly 0px, shared by 84 of 274 indexed sites (31%).
Atlas Grotesk
One of 2 indexed sites that load Atlas Grotesk (1%).
Sharp Grotesk
One of 2 indexed sites that load Sharp Grotesk (1%).
Color scheme
Light by default, like 75% of indexed sites. Like 82% of sites, it doesn't switch with the system dark mode setting.

In short

What font does Dropbox use?

Dropbox uses Atlas Grotesk (loaded as "Atlas Grotesk Web") for body text. Sharp Grotesk is used for headings.

What are Dropbox's brand colors?

Dropbox's website uses a light scheme: background #FFFFFF, surface #F7F5F2, text #1E1919, muted text #524A3ED1.

How is Dropbox's website laid out?

The most common corner radius is 0px, body text is 16px with 1.5 line height, and the page container is 1344px wide.

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