Emblematic
Loom homepage, desktop
Loom homepage, mobile
Mobile, 390px

Typography

scale ratio 1.280
  • Charlie Displaydisplay70056%
  • Charlie Textbody400 500 70044%
stylefamilysizeweightlinetracking
displayCharlie Display63.27px7001.0290em
titleCharlie Display25.27px7001.3330em
bodyCharlie Text18.62px4001.6470em
body-smCharlie Text15.62px4001.7140em
Type scale
Aa12.5Aa15.5Aa16Aa18Aa18.5Aa25.5Aa26.5Aa32.5Aa44Aa63.5
Body size
18.5px / 1.647
Display size
63.27px
Display tracking
0em
Case
sentence

Color

light scheme
Palette by painted area
Text on bg
18.77:1
Muted on bg
14.34:1
Accent on bg
5.20:1
Dark mode
none
Declared accent tokens
  • --lns-color-primary#1868DBpainted

Space, shape & depth

Spacing scale (base 4px)
  • 8
  • 15.5
  • 16
  • 23.5
  • 24
  • 32
  • 36
  • 40
  • 56
  • 64
  • 70.5
  • 91
  • 111
Corner radii
1641.569pill
Shadows (5)
Borders
none, 1px
Section padding
111px

Components

exact computed values
button-primary
Get Loom for free
backgroundColor
#1868DB
textColor
#FFFFFF
rounded
9999px
padding
7.8px 15.6px
height
48px
fontFamily
Charlie Text
fontSize
15.62px
fontWeight
400
card
rounded
12px
padding
0px
shadow
rgba(0, 0, 0, 0) 0px 0px 0px 0px, rgba(0, 0, 0, 0) 0px 0px 0px 0px, rgba(0, 0, 0, 0.04) 0px 2px 6px 0px, rgba(0, 0, 0, 0

Layout & motion

Container
1368px
Grid columns
2
Hero
centered+media-below
Navigation
top-sticky
Page height
12,517px
Easing
ease-in-out
Durations
100ms 150ms 300ms 500ms
Transitions
28
Keyframes
8
Stack
next.js, tailwind, sanity, vercel, cloudfront

Page sections (13)

section labels are heuristic
  1. Loom nav section
    01nav
  2. Loom hero section
    02heroOne video is worth a thousand words
  3. Loom logos section
    03logosMillions of people across 400,000 companies choose Loom
  4. Loom feature-detail section
    04feature detail?Show it in Loom, ship with any agent
  5. Loom feature-detail section
    05feature detail?Lightning fast screen recording
  6. Loom features section
    06features?So much more than a screen recorder
  7. Loom feature-detail section
    07feature detail?Engage and connect with video
  8. Loom feature-detail section
    08feature detail?Keep your content safe
  9. Loom features section
    09features?Video messaging for all use cases
  10. Loom logos section
    10logosPowerful features for easy, custom recordings
  11. Loom features section
    11features?How to use async video messaging to improve communication
  12. Loom testimonials section
    12testimonialsLoom for Enterprise
  13. Loom footer section
    13footer

How Loom compares

Body text
18.5px: larger than 87% of indexed sites (median 16px).
Largest heading
63.3px: larger than 55% of indexed sites (median 60px).
Type scale
1.28×: flatter than 51% of indexed sites (median 1.28×).
Container
1368px: wider than 94% of indexed sites (median 1242px).
Text contrast
18.8:1: higher than 65% of indexed sites (median 17.6:1).
Page length
12,517px: longer than 85% of indexed sites (median 8,217px).
Corner radius
Mostly fully rounded (pill), shared by 53 of 274 indexed sites (19%).
Charlie Display
The only site in the index that loads Charlie Display.
Charlie Text
The only site in the index that loads Charlie Text.
Color scheme
Light by default, like 75% of indexed sites. Like 82% of sites, it doesn't switch with the system dark mode setting.

In short

What font does Loom use?

Loom uses Charlie Display for headings. Charlie Text is used for body text.

What are Loom's brand colors?

Loom's website uses a light scheme: background #FFFFFF, surface #E9F2FE, text #101214, muted text #292A2E.

How is Loom's website laid out?

The most common corner radius is fully rounded (pill), body text is 18.5px with 1.647 line height, and the page container is 1368px wide.

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