Emblematic
Carrd homepage, desktop
Carrd homepage, mobile
Mobile, 390px

Typography

scale ratio 1.518
  • Arialdisplay + body400 700100%
stylefamilysizeweightlinetracking
displayArial56px7001.6-0.025em
headlineArial34px7001.25-0.025em
titleArial24px7001.6-0.025em
bodyArial16px4001.750em
body-smArial12.8px4001.750em
Type scale
Aa13Aa16Aa24Aa34Aa56
Body size
16px / 1.75
Display size
56px
Display tracking
-0.025em
Case
title

Color

dark scheme
Palette by painted area
Text on bg
15.24:1
Muted on bg
9.17:1
Accent on bg
5.58:1
Dark mode
none

Space, shape & depth

Spacing scale (base 8px)
  • 12
  • 14
  • 16
  • 17
  • 19
  • 24
  • 30.5
  • 32
  • 48
  • 64
  • 72
  • 96
  • 160
  • 256
Corner radii
6
Shadows (1)
Borders
regular, 2px
Section padding
224px

Components

exact computed values
button-primary
Choose a Starting Point
backgroundColor
#33ADA9
textColor
#FFFFFF
rounded
6px
padding
0px 24px
height
52.8px
fontFamily
Arial
fontSize
16px
fontWeight
700
card
rounded
6px
padding
0px
shadow
rgba(0, 0, 0, 0.1) 0px 8px 16px 0px

Layout & motion

Container
1024px
Grid columns
n/a
Hero
centered
Navigation
top-fixed+transparent
Page height
5,407px
Easing
ease-in-out
Durations
200ms 500ms 750ms 1000ms
Transitions
26
Keyframes
3
Stack
jquery, cloudflare

Page sections (9)

section labels are heuristic
  1. Carrd nav section
    01nav
  2. Carrd hero section
    02heroCarrd
  3. Carrd feature-detail section
    03feature detail?Build one-page sites for pretty much anything
  4. Carrd feature-detail section
    04feature detail?Simple
  5. Carrd feature-detail section
    05feature detail?Responsive
  6. Carrd feature-detail section
    06feature detail?Free
  7. Carrd feature-detail section
    07feature detail?Optional: Go Pro!
  8. Carrd features section
    08features?No Branding
  9. Carrd footer section
    09footer

How Carrd compares

Body text
16px, the same as 40% of indexed sites (median 16px).
Largest heading
56px: smaller than 53% of indexed sites (median 60px).
Type scale
1.52×: steeper than 90% of indexed sites (median 1.28×).
Container
1024px: narrower than 82% of indexed sites (median 1242px).
Text contrast
15.2:1: lower than 74% of indexed sites (median 17.6:1).
Page length
5,407px: shorter than 77% of indexed sites (median 8,217px).
Corner radius
Mostly 6px, shared by 14 of 274 indexed sites (5%).
Color scheme
Dark by default, like 25% of indexed sites. Like 82% of sites, it doesn't switch with the system dark mode setting.

In short

What font does Carrd use?

Carrd uses Arial for headings and body text.

What are Carrd's brand colors?

Carrd's website uses a dark scheme: background #24252D, surface #24252D99, text #FFFFFF, muted text #FFFFFFBF and borders #FFFFFF40.

How is Carrd's website laid out?

The most common corner radius is 6px, body text is 16px with 1.75 line height, and the page container is 1024px wide.

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