---
version: alpha
name: Typeform
description: Dark design system extracted from www.typeform.com (DOM-true values, Emblematic extractor 0.2.0, 2026-11-12).
colors:
  background: "#2A222B"
  on-surface: "#FAF9FB"
  surface: "#3E3040"
  -colour-primitives---primitives--neutral--100: "#EEECEE"
  color-5: "#FFFFFF73"
  primary: "#FAF9FB"
  on-primary: "#2A222B"
typography:
  display-lg:
    fontFamily: Tobias
    fontSize: 80px
    fontWeight: 400
    lineHeight: 1
    letterSpacing: -0.012em
  headline-md:
    fontFamily: Twklausanne 500
    fontSize: 24px
    fontWeight: 400
    lineHeight: 1.15
    letterSpacing: -0.01em
  title-md:
    fontFamily: Twklausanne 400
    fontSize: 16px
    fontWeight: 700
    lineHeight: 1
  body-md:
    fontFamily: Twklausanne 400
    fontSize: 16px
    fontWeight: 400
    lineHeight: 1.2
  body-sm:
    fontFamily: Arial
    fontSize: 14px
    fontWeight: 400
  label-md:
    fontFamily: Twklausanne 400
    fontSize: 14px
    fontWeight: 400
    lineHeight: 1.486
rounded:
  sm: 8px
  md: 12px
  lg: 24px
  full: 9999px
spacing:
  xxs: 4px
  xs: 6px
  sm: 8px
  md: 12px
  lg: 16px
  xl: 20px
  2xl: 24px
  3xl: 32px
  4xl: 40px
  5xl: 48px
  6xl: 80px
  7xl: 120px
  base: 8px
  container: 1280px
components:
  button-primary:
    backgroundColor: "{colors.on-surface}"
    textColor: "{colors.background}"
    rounded: "{rounded.md}"
    padding: 12px
    height: 40px
    typography: "{typography.label-md}"
  button-secondary:
    textColor: "{colors.on-surface}"
    rounded: "{rounded.md}"
    padding: 8px
    height: 40px
    typography: "{typography.label-md}"
  card:
    backgroundColor: "{colors.background}"
    rounded: "{rounded.md}"
    padding: 24px
---

# Typeform

> Extracted from [https://www.typeform.com/](https://www.typeform.com/) on 2026-11-12 by Emblematic. Every value below was read from the rendered DOM (computed styles, `document.fonts`, and the fonts Chrome actually used to paint text), not estimated from pixels. When the YAML front matter and this prose disagree, the YAML wins. Copy values from this file exactly; don't transcribe them from memory. Don't copy logos, imagery, illustrations or marketing copy.

## Overview

Typeform uses a dark canvas (#2A222B) with a palette. Type is set in **Tobias** (display), **Twklausanne 400**, with 16px body text. Layout: 1280px container, top-sticky+transparent navigation, 11 sections. Built with webflow, vue, gsap, jquery, google-tag-manager, cloudflare, cloudfront.

## Colors

Area-weighted from painted backgrounds, text and borders on the 1440px light capture. Roles are inferred from usage (largest background, most text, interactive fills). Every hex is an exact computed value; a role marked *unverified* is a best guess that has not passed review, so its canonical token (e.g. `primary`) is left out of the front matter.

| Token | Hex | OKLCH | Role | Share of paint | CSS variable |
|---|---|---|---|---|---|
| `background` | `#2A222B` | 0.265 0.02 322.5 | bg | 55.4% | `--tag--bg-colour-1` |
| `on-surface` | `#FAF9FB` | 0.983 0.003 308.4 | text | 40.1% | `--tokens--button--primary-text` |
| `surface` | `#3E3040` | 0.331 0.034 322.2 | surface | 1.3% | `--_colour-primitives---primitives--neutral--900` |
| `-colour-primitives---primitives--neutral--100` | `#EEECEE` | 0.945 0.003 325.6 | other | 2.4% | `--_colour-primitives---primitives--neutral--100` |
| `color-5` | `#FFFFFF73` (on bg `#8A858A`) | 1 0 0 | other | 0.53% | — |

Sparse chromatic highlights (not accents): `#B96DD5` (`--_colour-primitives---get-real--600`).

Contrast: text on background 14.69:1, accent 14.69:1.

Gradients in use: `linear-gradient(rgba(42, 34, 44, 0) 36%, rgb(42, 34, 44))`; `linear-gradient(135deg, rgba(255, 255, 255, 0.45), rgba(42, 34, 44, 0) 50%, rgba(255, 255, 255, 0.45))`.

The site does not change under `prefers-color-scheme: dark`.

## Typography

| Family | Role | Weights | Share of text | Source |
|---|---|---|---|---|
| **Tobias** | display | 400 | 39.9% | webfont |
| **Twklausanne 400** | body | 400, 700 | 37.1% | webfont |
| **Twklausanne 350** | other | 400 | 15.1% | webfont |
| **Twklausanne 500** | other | 400 | 6.3% | webfont |

Declared in `@font-face` but not used to paint text on this page: Inter, Twklausanne 600, Apercupro, Twklausanne 700, Apercumonopro, Twklausanne. Don't treat these as the page's fonts.

Scale (px): 14, 16, 20, 24, 28, 36, 48, 56, 64, 80. Effective ratio ≈ 1.223 (close to a minor third). Body 16px at line-height 1.3; display 80px with tracking -0.012em. Headings are sentence case. On a 390px viewport the body is 16px and display 48px.

## Layout

Spacing follows a 8px base unit; the most used steps are 4, 6, 8, 12, 16, 20, 24, 32, 40, 48, 80, 120px. Sections open with about 120px of space before their first line of text. Content sits in a 1280px container on a 3-column grid. Text density 0.095 (text area / page area).

Section order (desktop). Kinds below the review threshold are shown as *section*:

1. **hero** (2832px, bg #3E3040)
2. **section** — “Advanced Analytics” (847px, bg #FAF9FB)
3. **section** — “When the form ends, the flow begins...” (285px, bg #2A222B)
4. **section** — “Customer Engagement” (807px, bg #2A222B)
5. **section** (176px, bg #2A222B)
6. **section** — “Verified Panel Recruitment” (807px, bg #2A222B)
7. **logos** — “Join 150,000+ businesses driving revenue with Typeform” (345px, bg #FAF9FB)
8. **testimonials** (764px, bg #FAF9FB)
9. **logos** — “Integrate with your tech stack” (573px, bg #FFFFFF)
10. **section** — “AI forms and automation. All in Typeform.” (540px, bg #2A222B)
11. **footer** — “Get to know us” (774px, bg #2A222B)

## Elevation & Depth

Style: subtle. Most used shadows:

- `rgb(221, 183, 240) 0px 0px 15px 0px`
- `rgb(182, 109, 213) 0px 0px 15px 0px`
- `rgba(173, 158, 177, 0.07) -10px -10px 20px -10px inset, rgb(37, 28, 39) 10px 10px 20px -9px inset`

## Shapes

Dominant corner radius 24px; radii in use: 8px, 12px, 24px, pill. Borders: hairline (1px).

## Components

- **button-primary**: backgroundColor `#FAF9FB`, textColor `#2A222B`, rounded `12px`, padding `12px 20px`, height `40px`, fontFamily `Twklausanne 500`, fontSize `16px`, fontWeight `400` (e.g. “Sign up”)
- **button-secondary**: textColor `#FAF9FB`, rounded `12px`, padding `8px 20px`, height `40px`, fontFamily `Twklausanne 500`, fontSize `16px`, fontWeight `400`, border `1px solid #FAF9FB` (e.g. “Contact sales”)
- **card**: rounded `12px`, padding `24px`, backgroundColor `#2A222B`, shadow `rgba(0, 0, 0, 0) 0px 0px 0px 0px, rgba(173, 158, 177, 0.07) -10px -10px 20px -10px inset, rgb(37, 28, 39) 10px 10px 20px`

## Do's and Don'ts

- Do set body copy in Twklausanne 400 at 16px / 1.3.
- Do use Tobias only for display sizes, not for body text.
- Do tighten large headlines (-0.012em at 80px).
- Don't introduce font weights beyond 400, 700.
- Do keep corners at 24px for most controls, and use the larger radii only for cards and media.
- Do snap spacing to multiples of 8px.
- Don't copy this site's logos, illustrations, photography or copy; use the system, not the brand assets.

## Provenance

Spec v2, extractor 0.2.0. Render quality: **ok**. Vision pass: not run. Fields below confidence 0.7 are hedged or left out above: `color.accent_strategy`, `layout.columns`, `layout.hero`, `layout.section_count`, `sections[].kind`, `space.section_padding_px`. Full per-field provenance is in `spec.json`.