Emblematic
Puzzle homepage, desktop
Puzzle homepage, mobile
Mobile, 390px

Typography

scale ratio 1.193
  • Haskoybody400 500 70066%
  • Generalsanscss: Generalsans Webfontdisplay400 50032%
  • Jet Brains Monocss: JetBrainsMonomono4002%
stylefamilysizeweightlinetracking
displayHaskoy54px5001.20em
headlineGeneralsans38.7px5001.20em
titleGeneralsans28.08px5001.250em
bodyHaskoy18px4001.50em
body-smHaskoy16px4001.40em
monoJet Brains Mono14.4px4001.70em
Type scale
Aa12.5Aa13Aa14Aa14.5Aa15Aa16Aa17Aa18Aa18.5Aa20Aa23.5Aa28Aa38.5Aa52
Body size
18px / 1.5
Display size
54px
Display tracking
0em
Case
sentence

Color

light scheme
Palette by painted area
Text on bg
17.85:1
Muted on bg
7.23:1
Accent on bg
1.65:1
Dark mode
none
Declared accent tokens
  • --accent#84F6B1not on page
  • --yellow-accent#FFFA84not on page

Space, shape & depth

Spacing scale
  • 7
  • 8
  • 9
  • 9.5
  • 10
  • 10.5
  • 12
  • 12.5
  • 14
  • 16
  • 17
  • 18
  • 18.5
  • 23.5
Corner radii
6.589.510.514.515.5161718.527pill
Shadows (2)
Borders
hairline, 1px
Section padding
130px

Components

exact computed values
button-primary
Book a demo
backgroundColor
#0A0B0B
textColor
#FFFFFF
rounded
8px
padding
8px 30px
height
35.6px
fontFamily
Haskoy
fontSize
14px
fontWeight
500
button-secondary
Try for free
backgroundColor
#CEB4FA
textColor
#0A0B0B
rounded
8px
padding
8px 30px
height
35.6px
fontFamily
Haskoy
fontSize
14px
fontWeight
500
card
rounded
15.3px
padding
18.7px
backgroundColor
#FFFFFF
border
1px solid #94949466
shadow
rgba(192, 143, 238, 0.2) 0px 2px 20px 0px

Layout & motion

Container
960px
Grid columns
2
Hero
split
Navigation
top-sticky
Page height
11,246px
Easing
ease
Durations
200ms 300ms 350ms 400ms
Transitions
96
Keyframes
0
Stack
webflow, gsap, jquery, hubspot, posthog, intercom, google-tag-manager, fastly

Page sections (11)

section labels are heuristic
  1. Puzzle nav section
    01nav
  2. Puzzle hero section
    02heroIntroducing Puzzle 2.0: AI-native accounting software + Puzzle accounting servic
  3. Puzzle features section
    03features?One platform underneath. Pick how much you do yourself.
  4. Puzzle pricing section
    04pricingAsk anything. Puzzle prepares the work. You approve it.
  5. Puzzle features section
    05features?Your books. Your way. With an expert when you need one.
  6. Puzzle features section
    06features?How much help do you want?
  7. Puzzle feature-detail section
    07feature detail?50% faster month-end close — or your money back.
  8. Puzzle feature-detail section
    08feature detail?What would you do with more time?
  9. Puzzle features section
    09features?Leave legacy accounting & manual processes behind. Keep everything that matters.
  10. Puzzle faq section
    10faqAccurate Books. AI Speed. Starting Now.
  11. Puzzle footer section
    11footer

How Puzzle compares

Body text
18px: larger than 71% of indexed sites (median 16px).
Largest heading
54px: smaller than 60% of indexed sites (median 60px).
Type scale
1.19×: flatter than 84% of indexed sites (median 1.28×).
Container
960px: narrower than 85% of indexed sites (median 1242px).
Text contrast
17.9:1: higher than 53% of indexed sites (median 17.6:1).
Page length
11,246px: longer than 77% of indexed sites (median 8,217px).
Corner radius
Mostly 16px, shared by 11 of 274 indexed sites (4%).
Haskoy
The only site in the index that loads Haskoy.
Generalsans
The only site in the index that loads Generalsans.
Color scheme
Light by default, like 75% of indexed sites. Like 82% of sites, it doesn't switch with the system dark mode setting.

In short

What font does Puzzle use?

Puzzle uses Haskoy for body text. Generalsans (loaded as "Generalsans Webfont") is used for headings. Jet Brains Mono (loaded as "JetBrainsMono") is used for code.

What are Puzzle's brand colors?

Puzzle's website uses a light scheme: background #F3F4F1, surface #FFFFFF, text #0A0B0B, muted text #0A0B0BB3 and borders #0A0B0B33.

How is Puzzle's website laid out?

The most common corner radius is 16px, body text is 18px with 1.5 line height, and the page container is 960px wide.

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